Work – Bricolage

Recent Work

We assist businesses in resolving challenges, capitalising on opportunities, and envisioning new possibilities.

Global Drinks Company – Quarterly Innovation Pipeline

A repeatable research-to-strategy engine that turns emerging cultural shifts into prioritised white spaces, innovation territories and launch-ready growth opportunities.

ESB – Net Zero 2040

A deep qualitative programme that gave ESB a sharper understanding of public attitudes to climate, energy and an all-electric future - building an evidence base for its Net Zero 2040 strategy.

The Future of Protein for Supplements & Greens

A foresight-led market intelligence study that turned social and cultural signals into clear white-space opportunities for US product innovation and growth.

ALDI Ireland – Strategic Insight Partnership

An embedded insight partnership that brings ALDI teams into the research journey and turns real shopper behaviour into clear, confident decisions.

ALDI School Lunches Research

A behaviour-led back-to-school study that gave ALDI a clear view of family lunchbox needs and the distinctive spaces it could own in the market.

The Sexton – European Brand Positioning

A 360-degree cultural and consumer insight programme that uncovered The Sexton's growth space and reshaped its European brand positioning.

Údarás na Gaeltachta – Youth Culture Strategy

A research-led youth culture strategy that gave Údarás clear opportunity spaces to strengthen and nurture vibrant Irish-language youth culture.

Údarás na Gaeltachta – Gaeltacht Ghlas

A culturally grounded sustainability platform helping Údarás turn local values into a distinctive Gaeltacht Ghlas brand and programme of action.

AIB Positioning

A consumer-led masterbrand positioning that gave AIB a resonant end line and clear direction for creative execution and activation.

VHI Creative Development

A clear read on what was landing - and what wasn't - helping VHI sharpen its new creative direction before launch.

Killowen Farm – Finding Growth

A sharper growth strategy that helped Killowen expand beyond yoghurt and build a stronger reputation as a distinctive dairy brand.

OTP Bank – Landing the Optimal Positioning Across Markets

A single, culturally credible brand positioning that gave OTP the confidence to unite seven diverse Central and Eastern European markets.

Three Mobile – Creating Three ‘Store of the Future’

A consumer-led retail strategy that helped Three turn its stores from service channels into lifestyle showcases built around real shopper needs.

Three Mobile – Life is Better Connected

A new brand north star that helped Three turn connectivity into a platform for growth, innovation and award-winning communications.

Act Climate Labs

A sharper understanding of disengaged audiences, helping Act Climate Labs create climate campaigns that feel more accessible, relevant and resonant.

White Claw – From Ripple to Wave

We helped create a category-defining brand that tapped emerging cultural shifts to become one of the most influential alcohol launches of the past decade.

What our clients say.

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